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Social Media Marketing Masterclass 2017

Learn how to master Social Media Marketing - Learn what works and what does not work and where to spend your time and effort.

Social Media Marketing Masterclass

Do you want to understand the science and art of Social Media Marketing?

Do you get frustrated with all the confusing advice on the internet?

Maybe you have tried Social Media Marketing in the past and failed?

Master Social Media Marketing

In this course you will learn how to master Social Media Marketing.

You will learn what works and what does not work and where to spend your time and effort.

You will understand the psychology of the buyer journey and how you can map that to your social media marketing campaign.

You will also learn how to drive traffic to your website using Social Media Marketing.

Topics Covered In This Course:

Module 1 - Understanding Social Media Marketing

  • The Social Media Marketing Monster
  • Free vs Paid Traffic
  • What Is Marketing
  • What is Media
  • What is Social
  • Local vs International Social Media Marketing

Module 2 - Marketing As A Business Priority

  • Marketing As A Business Priority
  • The Marketing Company
  • Feast And Famine
  • Continuous Marketing
  • The 80/20 Principle
  • Sales And Marketing

Module 3 - Understanding The Buyer Journey

  • Meet Bob
  • The Seven Steps To Marriage
  • The Buyer Journey - AIDA
  • Attention Content
  • Interest Content
  • Desire Content
  • Action Content

Module 4 - Social Media Marketing And Search Engine Optimisation - SEO

  • The Truth About Social Signals
  • The Problem With New Websites
  • The Snowball Effect
  • The Great Deception
  • Your Website As Your Data Center

Module 5 - Social Media Marketing Platforms

  • Finding Bob
  • What Platform Should I Use?
  • Business Or Personal Branding?
  • Branding Tips
  • Creating Your Biography
  • Housekeeping

Module 6 - Posting On Social Media Platforms

  • The Golden Rules
  • Curation Vs Creation
  • What Types Of Content Should I Create?
  • Written Content
  • Photography Content
  • Infographics Content
  • Video Content
  • Podcast Content
  • Automation

Module 7 - Social Media Posting Ideas

  • Where Do I Get Posting Ideas From?
  • Stupid Questions
  • Conversations
  • Stories - The Power Of Narrative
  • Industry News
  • Content Capture Systems
  • Respecting Your Audience

Module 8 - Creating A Social Media Post

  • Take Them To The Movies
  • Headlines
  • Body Text
  • Using Images
  • Video Posts
  • Quizzes And Polls
  • Links
  • Hashtags

Module 9 - Community Based Marketing

  • The Best Kept Secret In Social Media Marketing
  • Choosing A Niche
  • Choosing A Platform
  • Gate Keepers
  • Community Rules
  • Shared Ownership
  • Structuring Your Community
  • Visiting Other Communities

Module 10 - Building A Social Media Marketing Plan

  • Why You Need A Plan
  • Your Social Media Schedule
  • Your Content Calendar
  • Realistic Time Frames
  • SMART Goals For Your Marketing

Join Us

So join us on the other side and learn how to master the science and art of Social Media Marketing!

What are the requirements?

  • You Will Need Access To The Internet
  • You Will Need To Be Willing To Learn

What am I going to get from this course?

  • Understand How Social Media Marketing Really Works
  • Build A Business Driven By Marketing
  • Understand The Buyer Journey
  • Know How To Use Social Media Marketing To Improve SEO
  • Understand The Social Media Platforms
  • Master The Art Of Posting On Social Media Platforms
  • Source And Store Social Media Posting Ideas
  • Create A Social Media Marketing Post To A High Standard
  • Understand The Power Of Social Media Communities
  • Build A Social Media Schedule And Plan

What is the target audience?

  • This Course Is Designed To Help Those That Want To Master Social Media Marketing
  • Entrepreneurs / Marketers / Traditional Marketers Will All Benefit From Taking This Course
  • This Course Is Not A Course On Setting Up Facebook Pages Etc
  • This Course Is For Those That Want To Understand The Psychology Of Social Media Marketing And Apply It Practically


Your Instructor


Mark Timberlake
Mark Timberlake

When you take one of Mark's courses, you not only get access to the course but access to one to one support through the course lecture discussion area.

Mark runs a marketing and training company called SME Heroes, which provides training in video production / photography and online teaching .

He has extensive experience making money with online business in various forms over the last 12 years.

In addition he also has over 12 years experience in online retail and marketing, 5 years experience as a commercial photographer and over 3 years experience as a director of videography.

This means he has a deep breadth of experience to pass on to online instructors who are just starting on their adventure.


Class Curriculum



Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!